I own and have owned many businesses in my life. Some were failures, but many were successes. After thirty years of diligently practicing this game we call business, patterns begin to emerge. When looking back, it is easy to see what I did right and what things I did that were downright stupid. I can state without any hesitation that every successful business I wound up with were successful because eventually systems were created and implemented. Based on that, I would argue until the sun goes down that if you want your small business to really be successful you need to start creating, documenting and implementing systems.
Keep in mind I always distinguish between being self-employed and being a small business owner. Neither one is necessarily better than the other. If your desire is to keep everything simple, never hire more than one or two people and to always be the main producer or service man, then being self-employed is a much less stressful way to go. But as a small business owner, the business will take on a life of its own. Like a child it needs rules to regulate how it acts or before you know it, the spoiled child will take you down, hard! Systems are the rules for your child.
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Summary: Go to the portable applications website and download their free portable apps suite plus any other programs that you may need to run your business. Stick them on a 4 or 8 gigabyte thumb-drive and run your entire business from any computer anywhere, any time. Save a ton of money and feel secure that no lost or stolen computer, computer crash or disaster will bring your simple small business to a halt.
I am a big fan of portable applications. If you are not aware of what that is, portable applications are small programs that reside entirely on your USB thumb-drive. These are the programs that you use every day on your computer like word documents, spreadsheets, graphic programs, etc. They take up no space on your hard drive, they don’t fill your computer with a bunch of garbage that slows your computer down and the icing on the cake is that most of these are open source and completely free.
To become familiar with what is available I highly recommend that you take a jump over to portable apps to see what they offer. There are other portable apps available from different sources, but this is a great place to get started.
Imagine being able to run your whole simple small business using the thumb-drive on your key chain or in your pocket. If your computer crashes, quickly buy or borrow another computer and in minutes you are up and running. Someone breaks in and steals your equipment or a fire destroys your office, no problem, you have got it covered. You are on vacation and there is an unexpected business emergency, use the hotel computer and jump in and get your company back on track.
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Regardless of what simple small business you are in, you MUST be a seed planter! Planting seeds is basically laying the groundwork for future business. EVERY business must do this. Most of the time the seeds that you are planting today will not bring any fruit until six months or a year from now. So you must be continuously planting seeds.
There are two common problems that simple small businesses have with seed planting. First, when you are planting seeds you are not bringing in any income to pay the bills. Cash flow is the blood that keeps a small business alive. Oftentimes, a simple business is a one or two person operation. The second problem is just the reverse of the first. If the entrepreneur is busy generating income, then they are not planting seeds.
This is the catch 22 that destroys most small businesses and the worst thing is, like a silent deadly disease, the entrepreneur never even knows that it is at work in the organization until it is too late.
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My last posting I discussed the three basic pillars of simple small business success; Create the Work, Get the Work, and Do the Work. These three pillars each have three sub-columns in which you should be aware.
In the previous article I mentioned that it is imperative that you find help with two of the Basic Pillars while you focus on only the third (it does not matter which one). As your small business grows you can and should take the liberty to break each of the Pillars down into their sub-columns assigning someone different to each area. You can slowly do this as your business grows, delegating or farming out one sub-column at a time over time.
Pillar 1 – Create the Work:
- Develop the Product (R & D and Market Research)
- Develop the Production System (Purchasing Materials, Stocking, Quality Control, Facility Layout and Manufacturing Processes)
- Developing the Distribution System (Packaging, Shipping and Receiving)
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For twenty years I have analyzed successful small businesses and I have asked a lot of questions from these companies that I have worked with. My goal has always been to find the common denominator that I can apply to my own simple small businesses and to help other entrepreneurs like myself.
I have uncovered something that, although may not be new to some, was revolutionary to me. I came to realize that all simple small businesses succeeded because they recognized that success comes from not one, but three different minds. This Trilogy of minds requires someone to CREATE the work, someone to GET the work and someone to DO the work!
Even when entrepreneurs discover this little secret they may not understand that these pillars must be built in this specific order. In other words, someone who has a love for something may build it or sculpt it (DO the work) and then look for a buyer only to discover that no one is buying. This is an example of doing things out of order.
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